Category: Ethical Selling & Money
Am I In Your Community Or Your Market?
You spot someone online you like the look of. They have an overlapping area of interest with you. You get chatting, maybe meet up even. You wonder whether there may be possibility of collaboration.
They try to sell you something. You don’t buy. They try to sell you something again. You still resist…
You notice communication with them falls off, and an uneasy Continue reading
Micro Biz , Mega Reach: Web Influence On Customer Mindset
On Wednesday this week, I’m running a workshop at Vale of Glamorgan agricultural show – a first.
As you may well not be there, here are the slides. It’s about how the web influences customer behaviour and expectations.
Getting Your Fascinator Out
While I just resisted buying the Fascination Advantage Kit online, as it was insufficiently fascinating…how we interest others in our projects, be they new schemes, products or events is – for many of us – an ongoing challenge…
And while sticking a bunch of feathers or such like on top of our heads may not Continue reading
Your Conscience: Is It Strangling Your Success?
So he just writes books about how to have bigger boobs and stuff like that’ says my friend ‘ then he sells millions online, and just hangs out in coffee shops with his laptop’
We are talking about our consciences Continue reading
5 Thought Hacks To Grow Your Business (includes Mental Chicken quest)
Here’s the thing…
You’re just about keeping your business going in these lean times. You’re getting some business in – from well-established customers and clients maybe – but no growth. Everyone you speak to seems to say the same thing: ‘Things are very tight… and we’re just fire-fighting Continue reading
How to Kill those Presentation Nerves
Before
Conference organizers and presentation instructions can be confusing. The best guide to how you match who is in the audience, to what you know and care about, is the attendee list. Let it be your lodestar.
Your actual words don’t Continue reading
How To Sell When You Hate It
Imagine, please, you are a cave person. Paleolithic woman or man. You make a cave painting – a horse, some hunting, a stag. Do you:
1) Yell to everyone in your village ‘Come and see what I’ve done, folks… it’s brilliant!’
2) Or selectively target individuals Continue reading
‘Help! I’m Networking – but where’s the Money?’
You go to networking event after networking event. You meet lots of great people and have fun. But none of it seems to convert into business.
You work your butt off on twitter providing interesting content and reaction. You’ve nearly 1500 followers…and yet, no one currently wants your services.
Fact is: you can be brilliant at what you do, have something marvellous to offer, but Continue reading
Talk To Compel
Results of an experiment here today. First e-book up on Kindle, and – weyhey! – video to go with it. IF YOU SUBSCRIBE, YOU SHOULD RECEIVE A FREE PDF OF THE BOOK.Please let me know if you haven’t.
For tech lovers, this project’s involved Open Office, Dreamweaver, Mobipocket, Calibre, Photoshop, Powerpoint, Free Music Downloads, Garage Band and I-Movie. And Tempranillo. Will emerge from darkened cowshed on Wednesday with a new post. Enjoy.
Spin Skills for Doctors
Tonight I’m talking at a doctors’ awards ceremony in Wales for clinical teacher of the year. Medical academics, or doctors’ teachers need to prove their value, hard to do when you answer to various employers and research budgets are getting axed.
For you readers with more general interest and in case of garble tonight, here’s the gist of the talk: a guide to spin for doctors – and anyone else who Continue reading
