Like you maybe, I’ve had a little social media journey – starting a blog, joining twitter and linked – in, and then feeling that I should do Google + and Facebook.

But these shoulds rarely work in life, do they?… and in truth I shouldn’t have bothered…

Reading Mark Schaefer’s latest book Return On Influence clarifies this (by the way, this book is less about Klout than the cover suggests). He talks about how having a strategy for gaming social networks and for creating good content are separate matters – and I know which I would prefer to spend time doing.

Which is why at the moment I am mad for Slideshare.

A friend and I have just finished a two – year stint running occasional Employability programmes at Cardiff University for grads and post-grads. During this time, we’ve learnt heaps – and, rather than our content disappearing into the ether, we can now put our learning out for general consumption here:

So if you’ve anything at all in the world that you are passionate about learning more on or want to share, please do give Slideshare a shot.

It’s a powerful channel to remind us that we are all much more than simple Likes and Dislikes – and that we may have a great deal more to exchange with one another than a thumbs up or otherwise.

And on a continuum between politician ( who seeks the likes) or thought leader ( who makes the content) where do your inclinations lie?

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Join the conversation! 5 Comments

  1. As a previous attendee of this employability course, I’d like to confirm that following the advice offered in this fantastic slideshare presentation is really worth following. After my 3 days with Pippa, Manjula and the other guests on the course, I left with a hugely improved CV (which got me interviews for 3 jobs), massively improved interview skills (which led to me being offered all 3 jobs) and renewed confidence and focus (which enabled me to turn down one of the job offers because it wasn’t right for me). The confidence I have gained has taken my life in some amazing directions since attending this course, and I am very excited at the possibilities that lie ahead.

    If you weren’t lucky enough to attend this course, but were interested enough to read this post, then I sincerely recommend reading more of this blog, there is some brilliant advice in here from a woman who really knows her stuff….. Have a read, who knows what doors it might open for you…..

    Reply
  2. Aw Esther, this is a really lovely endorsement – thank you very much – but I must also say return on a workshop does connect with how much you put in. And you – and others like you who have done so well soon afterwards, were distinctive in your behaviour – markedly more enthusiastic (or even demanding and in our faces!) than others…

    So a lesson here for all of us: go for it – and very best wishes for your future

    Reply
  3. Thank you for putting up the slides Philippa.

    I am also a previous attendee – the slides will not replicate the course experience but they will provide a good grounding for further research and personal development – as Philippa says you get out of it what you put into it.

    On the topic of slideshare there is another similar site called scribd – https://www.scribd.com/ – which has lots of other things apart from presentations such as books, articles, revision notes etc.

    On the topic of social media journeys: During the course we discussed the topic of Employers ‘googling’ candidates and looking at their Facebook profiles – this infographic from KBSD is a nice guide to dealing with this: http://img684.imageshack.us/img684/2000/personalbrandingreputat.jpg

    Unfortunately this has been taken even further by employers lately:
    1) http://www.telegraph.co.uk/technology/social-media/8992541/Executive-forced-out-of-job-over-LinkedIn-CV.html

    The story of the gentleman who was dismissed as he had ticked the option to display interested in “career opportunities” which the vast majority of profiles do.

    2) Employers asking for Facebook passwords – http://www.telegraph.co.uk/technology/facebook/9162356/Facebook-passwords-fair-game-in-job-interviews.html

    Some senators in the US are proposing laws against these type of practices, I expect something similar could happen if it becomes more widely used in the UK as well.

    Reply
    • Wow, thanks Qasim – this is so useful and current. And I didn’t know about scribd and am most pleased to do so…

      Indeed this post is so helpful am very much hoping you start a blog yourself – please let us know here if you do, as am pretty sure readers here would be most interested to hear more of this sort of content.

      Great update – thanks – and good luck!

      Reply
      • I used to have a blog once (well technically I still do but I don’t use it and a lot of the content is set to friends-only now) – when I first started using the internet I spent a lot of time on scifi related websites. Some friends I made there started blogging on livejournal so I also signed up and for quite a while I used it for a variety of topics.

        But then I started university and having a lot of work to do with that as well as exploring the new opportunities it gave me I had less spare time so didn’t read my friends entries as often and slowly started using it less and less.

        I have tried a few times to get back into it but the community has changed a lot over the years:
        – some people are still going and posting regularly
        – some people don’t use it anymore because they use other sites/lost interest/busy in the ‘real’ world
        – some people stopped because they disagreed with changes made to the site or the terms & conditions of usage

        This was a time before the likes of facebook & twitter so people were more likely to use forums and blogs/journals.

        So from that I think having a more platform independent blog like wordpress or some other open-source solution is better than having a blog based on a site like livejournal as it is more portable and stand-alone.

        In terms of starting a new blog I think the main challenges for me are:

        – variety of interests; I have a lot of differing interests and if they were all on one blog it could reduce the impact on people who are only interested in certain common themes
        – staying motivated; I tend to get very involved with certain interests/communities for a few years and then eventually find I want something new and different to get involved with – i.e. I still like scifi but the scifi sites I mentioned in the first paragraph I very rarely visit these days
        – How to keep things in sync across various platforms*; i.e. we now have facebook, twitter, google+, linkedin, youtube (and newer services such as pinterest, slideshare, foursquare) and many others!

        Also when using some of these social media services I am concerned about privacy i.e. on facebook there are ‘apps’ which show me what my friends have read on newspaper websites etc. but if I click the links rather than just letting me go direct to the article it wants me to also get the app and to allow it to automatically post everything I read from certain websites onto my facebook feed and I think that is a bit intrusive and impersonal.

        Though reading back through your blog I see you have a few posts about creating a blog etc. so will read through those and see if I can come up with a blog strategy.

        * on this topic I recently came across: http://blisscontrol.com/ which helps to manage profile pictures, bio etc. across different sites – there have been other sites like this before as well but this one has a nice clean design and doesn’t store info about you.

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